Many jurors view corporations as faceless entities with unlimited resources to compensate plaintiffs. It is important to humanize a corporate defendant to counter these perceptions...
Confirmation bias is the tendency for people to search for, interpret, favor and recall information that confirms their preexisting beliefs. Conversely, information that...
After the close of discovery, it is natural to be thinking ahead to settlement or trial. However, there is an interim strategic step which can be utilized to ensure the best...
When deciding a case, juror politics matter. It is clear that liberals and conservatives have very different reactions to political arguments. Someone who is politically...
In recent years, third-party sharing services have become a standard part of a new economy that offer people a platform to share good and services. As the use of these platforms continues to grow...
Supermarkets, restaurants, hotels, apartment complexes, and other similarly situated commercial or residential properties can find themselves as a defendant in a lawsuit...
If my case settles we won’t go to trial. Shouldn’t I just wait to see if we can settle? We rarely try cases, why should I conduct a mock trial? We don’t even have a trial date, isn’t it too early for a mock trial?...
The resolution of a claim involves much more than simply attending a mediation session to negotiate a settlement. The final negotiation of the settlement is often only a small percentage...
Jurors generally do not want to die. However, many cases, particularly matters involving catastrophic injuries or death, remind people of the inherent unpredictability of life...
During a patent trial, jurors are provided with an influx of information regarding the invention, patent language, infringement, and invalidity issues. Due to the complexity of the information presented...